About us
Pink City is a luxury pret label known for its effortless pieces with an inherent elegance that uses indigenous traditional craft techniques and innovative colour palettes.. The garments are a perfect amalgamation of ethnic silhouettes with modern-day sensibilities in bright, effervescent colours and intricate embroidery that is meticulously created with precision and skill. making every creation truly unique for the new age woman
ESSENCE OF ETHNIC EXUBERANCE
HOW IT ALL
Began
Fascinated by the love of our ethnographic textiles and a never ending love affair with Jaipur, Pink City is an interpretation of dreams reflecting the ancient and traditional craftsmanship of our country. Staying away from unoriginal trends, we promote quality local production, independent design, and advocate style that transcends seasonal fads.
Sarika
Kakrania
Founder
They say second chances don’t come often but after having a beautiful marriage (17 years!) and 2 wonderful children later, it was time for Sarika to move forward with a quest for finding her own ground once again and becoming her own.
Started in 2014, Pink City emerged as not a business plan but a product of life’s nuances. It’s the voice of our efforts and a shared dream to create a young, exclusive and modern brand that offers a certain design sensibility within a boutique set-up by making the experience of buying clothes very personal.
Today she is known for her casual elegance, femininity and her ability to translate both modern day silhouettes and old world sophistication into her style. She has a meticulous eye for detail and an obsession for creating beautifully made clothes.